ACADEMY / 02

Cold Email & LinkedIn Selling

Learn research-led outreach and responsible follow-up.

Explore the curriculum ↗
WHO THIS IS FOR

Sales skills that improve with practice.

Learn relevance-first written outreach across email and LinkedIn.

CURRICULUM

What you will learn.

Suggested learning modules; availability of live instruction is confirmed separately.

01

ICP and trigger research

Learn the principle, study a realistic example, then apply it in a practice exercise.

02

Subject lines and opening relevance

Learn the principle, study a realistic example, then apply it in a practice exercise.

03

Concise value propositions

Learn the principle, study a realistic example, then apply it in a practice exercise.

04

Follow-up timing and stop rules

Learn the principle, study a realistic example, then apply it in a practice exercise.

05

LinkedIn context and relationship building

Learn the principle, study a realistic example, then apply it in a practice exercise.

06

Deliverability, privacy and opt-out basics

Learn the principle, study a realistic example, then apply it in a practice exercise.

TRY IT YOURSELF

Your first practice assignment.

Draft one first-touch email and two follow-ups; critique for clarity and factual accuracy.

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LEARNING OPTIONS

Individual and team learning.

Explore peer practice or inquire about tailored workshops and coaching. No enrollment or course dates are implied until confirmed.

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LET’S TALK GROWTH

Make your next growth decision a deliberate one.

Tell us about your market, goals and commercial challenges. We’ll explore whether there’s a useful fit.

Discuss your growth strategy ↗